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Northshore Heating & Cooling

A sample 10-page lead-generation website for a PEI HVAC company — our Pro-tier build. It shows how a bigger trades business can rank for many searches with deep per-service and service-area pages, while every page still drives to a free estimate. Northshore is a fictional brand we use to demonstrate the work.

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Northshore Heating & Cooling website — homepage screenshot

The brief

Show what the Pro tier delivers: a site big enough to rank for an HVAC company’s full range of services and service areas, without ever losing the path to a booked estimate.

Why 10 pages

HVAC companies sell several big-ticket services to many towns. Dedicated heat-pump, furnace, and AC pages — plus a service-area page and a full FAQ — give Google far more to rank and customers more reasons to trust and call.

The approach

  • Estimate form in the hero + click-to-call everywhere
  • Deep per-service pages (heat pumps, furnaces, AC) for SEO
  • Service-area page targeting local “near me” searches
  • Honest rebate framing — “you may qualify,” never promised
  • Dedicated, categorized FAQ to kill objections
  • Services dropdown nav to organize 10 pages cleanly

What’s included

  • 10 pages: home, services hub, 3 service pages, areas, work, about, FAQ, contact
  • Fully responsive, fast, with a sticky mobile call bar
  • Gallery + before/after showcase
  • Built to drop straight onto your domain

Want one like this for your trade?

We’ll build a free, live mockup with your name on it — before you pay a cent.

Get my free mockup